Our Vision
Our Vision sets out the direction and strategic intent of Spotlight. In a nutshell, we want to showcase great local businesses and to engage local people in doing this.
Our Vision for Spotlight is as clear as our everyday business objectives: to bring the best local businesses in Wales together, creating a platform where local businesses can work with each other to develop a vibrant local economy.
Spotlight Wales is not new. The team operating it has over ten years’ experience running multiple small businesses in different sectors, and a combined experience of over 20 years in marketing local businesses.
Spotlight’s operation is trifold
Firstly, this is a local business operation which focuses on championing the great local businesses within each county. Businesses can take part in offline marketing activities such as networking, expos and awards events. They also receive certificates, recommendation media, customer feedback cards, bi-weekly newsletters and customer offers, plus a featured full page listing on our professional website.
Secondly, the business has a large community focus with local news and events listed. A key place for the local community to find out what’s going on and when.
Thirdly, Spotlight engages local people through no-cost membership. Members can review local businesses, recommend good businesses to the rest of Wales and add local events. In return, members receive discounts and special offers from listed businesses on a fortnightly basis.
Why Spotlight? Why Wales?
For us, it brings together everything needed for Wales to develop. Welsh government and councils are in a process of ongoing regeneration and are doing an excellent job with new business initiatives, but with limited resources and ever changing red tape and politics. In our opinion it is not the public sector’s role to develop business. The surest way forward is through developing our entrepreneurship: building business relationships and creating a vibrant local economy with business re-investment.
Why Wales? Simply, we live here, the people are friendly and genuine, and we strongly believe that Spotlight will make a difference.
We are seeing growth in restaurants, a sure sign of economic growth. It will take more work and time, but with new initiatives such as Spotlight we can aid and direct that development in a clear and coherent way that benefits local people and local businesses.
Why us?
An excellent question. We have a solid business background. Having owned and operated successful business ventures for nearly ten years before this one, we have a real understanding of business. That experience, coupled with a varied employment history across the public sector, office work and food manufacturing, gives us a clear understanding of what businesses need.
Each county is run by people who know and work in the area, and as a collective we bring a wide range of skills, so we grow as a team and share knowledge you can use in your business, or not. What’s right for one business isn’t necessarily right for yours.
